Publications

Articles in national and international publications Business & Law; Economy; Insider Corporate Legal; Italia Oggi; Legal Marketing Magazine; Managing Partner Magazine; Of Counsel; PM-Forum Magazine; PSMG Magazine; Strategies - The Journal of Legal Marketing.

Article on AmLaw Daily (Dec. 9, 2009)

Academic publications:

PhD Thesis: "Marketing Legal Services to Medium-Sized Companies"

Journal of Relationship Marketing (2009)

Books:

Strumenti e casi di marketing per avvocati (UTET/WoltersKluwer 2007)

Comunicare le professioni intellettuali (FERPI 2008).

Interviews:

Interview on Legal Talk Network - Lawyer2Lawyer (Dec. 30, 2009):

Over the past year, the legal community has been dogged by a down economy resulting in layoffs, pay cuts and lack of jobs from the largest law firms down to the smallest law firms. What does this mean for law students? On Lawyer2Lawyer, co-hosts and attorneys, Bob Ambrogi and J. Craig Williams welcome Professor William D. Henderson from Indiana University Maurer School of Law and Dr. Silvia Hodges from Fordham University School of Law, to discuss what law students need to learn while in school, the present legal job market and what the future holds for law students when they graduate from law school.